Key Benefits 

• Dual Action Protection: SPF 50 PA+++ defends against UVA and UVB rays.
• Blemish & Oil Control: 2% Niacinamide actively works to reduce blemishes and control sebum.
• Skin Brightening: Rice Water and Niacinamide enhance skin clarity and reduce dullness.
• No White Cast: Melts into the skin without leaving a residue.
• Non-Greasy Finish: Provides a comfortable, non-sticky feel.

Suitable For

• All Skin Types: Gentle formula suitable for a wide range of users.
• Oily & Combination Skin: Non-greasy and helps control oil production (due to Niacinamide).
• Acne-Prone Skin: Helps reduce and fade blemishes and dark spots.
• Users Seeking Brightness: Rice Water and Niacinamide promote a healthy glow.
• Daily Use: Lightweight and comfortable enough for everyday wear.

Key Ingredients 

• 2% Niacinamide (Vitamin B3): Helps improve the skin barrier, reduce blemishes, and regulate sebum.
• Rice Water Extract: Known for its brightening and soothing properties.
• Hybrid UV Filters: Uses a blend of chemical and mineral filters for broad-spectrum protection (SPF 50 PA+++).
• Vitamin E: Provides antioxidant benefits to protect the skin from free radicals.
• No White Cast: Formulated to blend seamlessly into the skin.

How to Use

Apply the Plum sunscreen generously to the face and neck daily 15 minutes before sun exposure, ensuring reapplication every 2-3 hours to maintain SPF 50 protection and maximize the blemish-reducing benefits.